"Reality"

I know that most don't listen to music the way I do, but growing up listening to country music is like growing up listening to hundreds of short stories about love, heartache, family, war, first times, last times, little moments...

Today I heard a song (sorry I cant remember the title or the artist) it was about this fast paced world we are living in. It talked about how most of us go on day to day letting the media tell us how to live. We turn the television on to what the media calls "reality" television just to compare our own realities and find that ordinary is not "in"

You may not agree with the fact that there is a comparison taking place, and maybe there isn't but I believe subconsciously we are making these small comparisons which in turn make us question who we are.

I am going to do myself a favor, and next time I go to turn on the television (unless its 3:00 and Ellen is on) I am going to pick up a book, read a blog, write a letter to Grandma, or just simply breathe. I think we all owe it to ourselves to take a little break from "reality"

Peace, Love & reality

Elisabeth

Branding...just when you thought you had control.

As consumers we are constantly being subjected to brand placement. Whether it be on your favorite sitcom or the game show your family all gathers around the television to watch ever Tuesday night. We are all being introduced to new products as well as being acquainted with products that have been around for years.

As a marketing student I have become more aware of the advertising swagger an ad agency has; therefore when I see brand placement I can quickly acknowledge it. To an every day consumer, you might be strolling through the grocery store and suddenly wonder why putting a family size bag of late night dorritos in your cart somehow seemed to be a good idea. Not fully aware that Leonard and Sheldon had been sharing a bag of those very same dorritos the night before on The Big Bang Theory.

Take a look at this clip and discover where brand placement was born, and how far it has come!

Click here!

Peace, Love, and brand placement!

Elisabeth

Back to School

HelloOooOoo! I am back, weird that it took being the busiest I have been in a long time to get back on here and create a blog. I am all kinds of wacky these days, but being back at school after 3 weeks of vacation has inspired me to get back into it! I am surrounded by so many creative minded individuals everyday and I cannot help but be inspired by each and every one of them.

I enrolled in a Journalism class this quarter which means I am out of my comfort zone just a bit. I am not a writer, although I would love to be, this writing stuff is not such a natural thing for me. I am the kind of person that recognizes beautiful things, has opinions on things, and experiences wild and crazy things on the daily, but can never seem to want to communicate any of these wonderful experiences at the end of the day. Besides updating my Facebook status way too often I really choose to not communicate too much.

I hate talking on the phone and unless I am in a comfortable relaxing setting I can get over a conversation very easily. I guess what my point is, is that I am growing. I am slowly stepping out of my comfort zone so I can share all the things I experience and enjoy with all of you.

So stay tuned for exciting new changes in my life and others around me. I have had the honor of being assigned the feature article for the school magazine, along with that I am also going to be producing a fashion show with some of my closest friends at school. All kinds of great things are on the way!

Oh and here is a lil teaser.....I am working on a very interesting concept that is going to empower woman all over and communicate very important information for all the ladies in your life! The 411 coming soon!

Peace & Love

E